Bollywood superstar Shah Rukh Khan is bringing together some of India’s biggest musical names for the upcoming UNIFYD music festival in Abu Dhabi. The event, scheduled for March 20, 2027, will feature Arijit Singh, Sonu Nigam and Karan Aujla, promising a major musical gathering for fans across generations.
The announcement, made on October 16, has attracted attention because of its impressive lineup and international setting.

Three Musical Powerhouses on One Stage
The festival will bring together artists with distinctly different musical identities. Arijit Singh, known for his romantic melodies and soulful playback singing, has become one of Bollywood’s most popular voices. Sonu Nigam, celebrated for his versatility and decades-long career, represents a generation of singers whose music continues to resonate with audiences.
Meanwhile, Karan Aujla brings the contemporary Punjabi music scene to the lineup. His popularity among younger listeners has made him a prominent name in India’s live music circuit.
Bringing these three performers together creates an opportunity for audiences with different musical preferences to experience the event under one roof.

Abu Dhabi to Host the Musical Spectacle
The festival is scheduled to take place at Etihad Live on Yas Island, Abu Dhabi. More than 15 artists are expected to perform, making the event larger than a conventional concert featuring a single headline act.
The international venue also places the festival within Abu Dhabi’s growing live entertainment scene, which regularly attracts audiences for major concerts and cultural events.

When Do Tickets Go on Sale?
According to reports, general ticket sales are scheduled to begin on October 20, 2026. Fans interested in attending will be able to look for further announcements regarding ticket categories, additional performers and event arrangements.
With Shah Rukh Khan associated with the announcement and three major Indian music stars leading the lineup, UNIFYD is shaping up to be a significant event on the 2027 live music calendar.